Professionalism21st CenturyEtiquetteGood mannersConduct

Professionalism & Etiquette in the 21st Century Workplace

Training investment is inclusive of an e-certificate and a printed learning material

P 4,880.00 / person - when you register and pay on or before October 21

P 5,880.00 / person - Regular Rate

Add ₱450 for a printed copy of a certificate of attendance inclusive of delivery charge


Professionalism and good manners are good for business.  Why?  Because these create goodwill, trust, credibility and better relationships, which in turn translate to more customers and profits.  So, if you want more clients to patronize your products and services, train your people!

When attempting to pursue opportunities in the business world, you need to have a professional identity for yourself and your organization. Your professional behavior and language should match your branding.  While manners do not change, etiquette evolves in the technology-driven world we now live in.  This two-session webinar will focus on professional conduct and etiquette in the workplace.

Manners matter! Reboot, reset and refresh yourself and your people for the 21st century workplace.

Course Director & Lecturer

Engr. Ramon M. De Leon

He was the Managing Director of Ayala Corporation under the Directorate for Infrastructure. His other previous positions include being Group Director of Manila Water Company, Senior VP for HR Development & Administration of Globe Telecom, VP of Integrated MicroElectronics, VP for Human Resources & Student Development at TIP, and SVP for Admin & Industrial Engineering at Roxas Holdings, Inc. After his retirement, he also served in the government as Deputy Administrator of Subic Bay Metropolitan Authority (SBMA).

Mr. William S. Daland III

He is a certified Image Consultant and was a member of the Association of Image Consultants International (AICI). He has delivered lectures on personal branding and other soft skill topics to many institutions such as DLSU, AIM, Anderson Consulting, Bangko Sentral ng Pilipinas, Lexus Philippines, Ateneo Law School, and many others.

He taught at John Robert Powers (JRP), the country's premiere Personality Development School from 1994 until 2009 with areas of expertise on wardrobe, social graces and business etiquette.

He also served as Protocol Officer on many delegations, including a GSE Team, representing the country to South East Asia (Indonesia, Thailand, Malaysia, and Brunei), Japan, Taiwan and Australia.

He is the former president of the Rotary Club of Mandaluyong and currently serves as the club's Director for Membership. He is also the Director for Events at the Center for Global Best Practices (CGBP).

Who Should Attend?

  • Business Owners

  • Professionals

  • Employees especially in Sales and Marketing

  • Trainers

  • HR Practitioners

  • Everyone who wish to be attuned to the etiquette and professional conduct in the 21st Century workplace

Course Outline

I.  Introduction

  • Welcome and Introduction to the Course
  • Overview of the Importance of Professionalism and Etiquette in the Modern Workplace

II. The 21st Century
Modern Workplace

  • Vision-Mission-Values Statement
  • Understanding What Customers and Employers Value in a Person
  • Corporate/ Brand Image and Personal Values Alignment

III. Professionalism: Attitude, Appearance, and Manners

  • Civility and Professionalism:  What’s the Difference?
  • Definition and Components of Professionalism
  • Making Decisions and Actions that Reflect Professionalism

IV. Attitude and Values Alignment: A Personal and Corporate Necessity

  • Understanding the Impact of Attitude on Workplace Success
  • Attitude: A Key Component of Professionalism
  • Aligning Personal Values with Corporate Values for Maximum Effectiveness
  • Foundation of Professionalism: Respect  
  • Responsibility & Accountability
  • Job Ownership & Stewardship

V. We, The Brand: Image, Personality, and Character

  • Self-Reflection: Who Am I?
  • The Iceberg Principle: Uncovering Hidden Qualities
  • The Winning Personality
  • The Professional Communicator:  Talk and Write like a Pro
  • Soft Skills: Essential Ingredients for Success in the Modern Workplace
  • The Polished Look: Dressing and Wardrobe Choices for Professional Impact

VI. Because Manners Matter

  • The Ten Commandments of Workplace Etiquette
  • 20 Office Etiquette Rules You Should Not Miss
  • Business Meeting Etiquette and Protocol
  • The Business Card: Formal and Informal Usage
  • Business Presentation Etiquette for Effective Communication
  • Etiquette in the Use of Technology: Mobile Phone and Email Etiquette: Making Calls, Receiving Calls, Texting, Writing, and more!
  • Social Etiquette Tips for Professional Networking

VII. Pinoy Culture in a Multinational Workplace

  • Dr. Gert Hofstede's Study of Cultural Factors and Its Application in the Workplace
  • Understanding the Blind Spots of Pinoy Culture, Both Locally and Internationally
  • Dr. Felipe Landa Jocano's Insights on Pinoy Culture
  • Building Human Connections in the Workplace
  • Embracing the Kapwa Mentality in a Diverse Work Environment
  • Showcasing the Strengths of Pinoy Workers on the Global Stage

Professional Conduct and Etiquette for Teamwork and Collaboration

IX. Summary/ Q&A Forum

  • Review of Key Takeaways from the Course
  • Open Forum for Questions, Discussions, and Clarifications

X. Closing and Adjournment

  • Final Thoughts on Professionalism and Etiquette in the 21st Century Workplace
  • Course Evaluation and Feedback
  • Distribution of Certificates of Completion

Note: This course outline is designed to provide a comprehensive understanding of professionalism and etiquette in the modern workplace. It addresses both universal principles and specific cultural considerations, making it suitable for a diverse audience. Additionally, it encourages active participation through interactive sessions and opportunities for discussion and reflection.

Attendees from the government are exempted from the P2,000.00 limit set by COA for attending training provided by the private sector based on Department of Budget and Management Circular No. 563 dated April 22, 2016.

Attending this training is not covered by Philippine Procurement Law or RA 9184 based on its Revised IRR’s Section 4.5-b. which classifies training continuing education, conferences and similar activities as "non-procurement activities that shall be governed by applicable COA, CSC, and DBM rules".
Contact Details

Contact Person: Camille Joyce Jonas
Mobile Number 09399148689
Telefax: (+632) 8842-7148 or 59
Email: camille.cgbp@yahoo.com

Account Name: Center for Global Best Practices Foundation, Inc.

Metrobank: 495-3-495-504-418
Unionbank: 0013-3002-7702
PNB: 1477-7000-0961
Landbank: 3832-1015-82


Unit 905 Richville Corporate Tower
1107 Alabang-Zapote Road
Madrigal Business Park
Muntinlupa City, 1780, Philippines

Contact Us

(+63 2) 8556-8968 (+63 2) 8556-8969 (+63 2) 8842-7148 (+63 2) 8425-9752 (+63 2) 8842-7159 cgbp.info@gmail.com

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